One of the great debilitators in online business is simply the perceived (or real) lack of time. Business owners are used to moving forward. An online web presence can make them feel tied to an office chair learning skills they aren't sure they want to know.

It's not uncommon for those who deal in full time web design to have individuals contact them for a site design, but have absolutely no idea what they want. Furthermore when the designer questions them the response might be, "I don't know, just make it look nice."

Let's not forget the core values or mission of the business. Many business owners have no idea how to answer those kinds of questions. They may stare blankly for a moment or two and there's no more time for further deep thought so they go back to action - without answers.

In many cases it is possible to answer some of the questions needed, but it may require taking time away from a familiar setting. It may also require more time than you think you want to give.

If you can get to a place of concentrated contemplation you are likely to find yourself stripping ideas to their core to find out what your business is trying to accomplish and what your ultimate goals might be.

As with almost any project you can turn frustration around if you will just take the time to come to terms with your vision.

Sometimes we spend so much time 'doing' we never stop to ask the question, "Why?"

This process can be a bit like taking a bus that drives around the park. You keep looking at the flowers and the park bench and long to sit in the quiet shade of a tree and just absorb the calming atmosphere. You know they will have a positive effect on you, but for some reason you just can't seem to find the energy to get off the bus.

It seems to me there are some sites that are misguided or rarely guided that could benefit from the process of self-evaluation. These sites may look nice, but there is a sense of disconnection that may not be easy to identify, but it's fairly obvious to visitors.

Creative energy is at a minimum while business owners simply tackle what seem to be the most urgent details.

As more people gravitate to online business there needs to be a shift in the thinking of how one goes about doing business online. In many ways it can't be approached in the same way a traditional business is developed, yet that is typically the way many new web commerce ventures choose to tackle the subject.

You may discover your business will be more successful if you take some time for rigorous reflection. The time set aside can be a bit like an architect that takes the time to develop plans for a new building. You wouldn't expect the architect to simply tell a construction crew to, "Go out there and build - something."

Work at 'building' your online business in a comprehensive way. Your effort can develop a firm foundation for long-term success.

What is PHP?

PHP stands for PHP: HyperText Preprocessor, it is a server-side scripting language, and as the name goes, it is to create dynamic and interactive Websites for your visitors. Maybe you currently make your Websites in HTML? HTML alone cannot create dynamic Web pages, HTML is clearly defined as a static language, as it is always static and mainly is used for structuring (or styling, in some cases) a document (or a Web page, if you like).

What do we mean by server-side scripting?

You may already know, but HTML is a client-side language, so the browser translates the HTML code into "bytecode" that the computer can understand, and so the computer translates bytecode into what we can clearly understand, text, for example. Server-side scripting is a little different, a little bit more added to the story. As with PHP, server-side scripting languages have an interpreter inside a machine, that translates the code (in our case, PHP code) to HTML code (that the browser can understand), and then the same process will take place with the browser translating the HTML code to bytecode, and so forth. With server-side scripting languages, you don't need anything adding to your browser or computer, as the interpreter inside the machine that hosts the particular Website does most of the work.

What's the fuss with server-side scripting languages, then?

The thing that makes server-side scripting a must nowadays is because it can generate dynamic Web pages, but what do we mean by dynamic Web pages? Well, imagine you wanted to start a forum, and you used HTML. Okay, you used a form to submit the data and it is sent to your e-mail address, and you have to edit the static Web page every time you want a new post added. That, to me, would be the most annoying job of creating a Website. However, with PHP (or any other server-side scripting language, for that matter), can be completely automated, and you'd not have to edit your file even once! The thing that PHP does, is sends the form data to a different page, saves it in "pre-defined" variables (things that store a value), and using something called a "while loop" that continually loops all the posts saved in the Web page - and that's it! PHP stores the posts in a MySQL database (something that holds data, if you like, like member accounts, etc) and uses that as long-term memory.

But if we're talking about server-side scripting languages, what makes PHP different from the rest? Well, simply put, PHP is probably the best thing that has come into the server-side scripting genre. If you have heard about other scripting languages like Perl or ASP/ASP.NET, you'll come to find that they are extremely hard to learn from. Put it this way, the majority of Web developers that use ASP.NET, for example, are those who have come from a different programming background, like have known VBScript, or other languages that's in relation to ASP.NET, the same with Perl. The difference between PHP and the rest, is PHP is incredibly easy to learn, especially for the newbies towards this industry, and PHP has took several steps to ensure an easy introduction to those newbies to the world of programming. Let's do an example, lets see which is the easiest to understand, out of PHP, VBScript and Perl, by doing a simple "Hello World" program, that outputs text to a Web page:

PHP:

echo "This is some text that'll be shown in a Web page...";

VBScript/ASP.NET:

Response.Write("This is some text that'll be shown in a Web page...");

Perl:

#!/usr/bin/perl

print "content-type: text/html nn";

print "This is some text that'll be shown in a Web page...";

Okay, now I am not going to say things like "well, obviously PHP is the easiest to understand" - as obviously, we all have different preferences, but what I can say is, that they all do the same thing. Which seems the most logical to you? In my opinion, the two most logical ones for me is PHP and VBScript/(ASP.NET).

Now it's up to you which one you want to go ahead with, experiment which one is best for you, after all, we all have dfferent tastes.

Good luck!

Below are a few resources to get started with PHP:

# - w3schools.com

# - php.net

# - mysql.com

When it comes to building websites you need to understand what you fundamentally wish to achieve. This should be front and center. This way you stay focused on your overall goal which will help you stay on track when it comes to research.

One thing a lot of people fail to remember when building a site is that you will need to effectively communicate with people. Sure you will be doing a lot of keyword research but behind those keywords are people who need something and you need to communicate with them.

The mechanics of the site will be based upon the keywords you choose. This will determine the navigation and overall theme of your site. Getting this right is really important. This will also help you to achieve good rankings on the search engines.

For effective keyword research you will need to visit multiple sites to determine how best you can position your new site. Everyone will tell you that you need low competition keywords with high volume searches - while this is sound advice it can be tuff to achieve but that does not mean that you should not do it.

Where I change the game a little is by starting with the article directories and looking for keywords with articles that achieve high number of page views, this way I know I can write an article and get immediate quality traffic without having to wait for the search engines.

This can bring you advertising revenue and sales. When it comes to building the site itself there are lots of site building software out there. The one I had the most success with starting out helped me to get into the search engines and took care of hosting and good link development along with a solid site structure.

To learn how you can put this work for you select any of the following links.