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| MEMBERS: | A Primer On Automatic Website Builder
In the recent past, the Internet has become the prime means of media connection around the world. Aside from providing a fast and inexpensive means of imparting and extracting information, cyberspace has also redefined the very lifestyle of people around the world. From shopping to taking up courses, people have found immeasurable uses for the Internet. No wonder then that everyone wants a space in cyber world. A website is the means of publishing personal or corporate information over the Internet. It is like a unique telephone number over a vast circuit of telephone lines; or better put, a unique address in the wide world of cyber space. However, it is a well-known fact that not everybody knows how to create a website. A vast majority of Internet users who would like their very own web address in cyberspace do not have either the skills or the time to learn the intricacies of creating a website. This is where an awb comes in handy. As the name indicates, an automatic website builder is an application or a group of applications that lets an individual who has no knowledge of underlying website software applications and languages involved build a website without sweat. Unlike an HTML editor which merely facilitates in the creation of correct HTML scripts, an automatic builder provides the user with web page templates that are already built and can be modified by the user according to his or her preferences. Aside from pre-fabricated templates, some awb provide other important features as well. A number of automatic website builders have Shipping Cart feature that enables web visitors to shop for goods offered at the website. Still, other programs have built-in survey counters that can monitor the traffic of users who visited the website. An automatic builder makes the process of putting the latest and most relevant information or content in a user's website quick and easy. Having the freshest content in a website means satisfied web visitors. This translates to higher traffic; therefore, improving a website's list ranking in search engines like Google. Some websites come with a price. The range of prices may be as wide as a few bucks per month for subscription setting to more than a hundred dollars for one-time purchase arrangements. Others can be availed for free. A purchased website builder provides premium features than a free program. A purchased program can come with unlimited number of website designs which could easily be a means to make money. By creating unique websites for friends and other customers, a user can easily earn additional income. Plus, this type of builder has tie-ups with other certified applications that can be enjoyed for free. A free application, like the one commonly used for blog websites, has a limited number of website design concepts. There is a high probability that using this type of builder will be prone to pop-ups and third party piggyback advertisements. However, while the uniqueness or even the security of a website may be compromised, a free automatic website builder has zero cost. Automatic website builders can be classified into to basic types; online and offline. An online builder enables users to edit the website they created using a web browser like Internet Explorer or Netscape. While an offline builder requires users to edit the site in a computer's local application before the edited website can be published. But no matter what type of automatic website builder application is used, the user is sure to have an efficient, effective and a fun way of building websites. For more internet marketing tips and strategies be sure to follow the link in the resource box below:
9 Tips for Creating a Site Map for Visitors and Spiders
Not every site needs a site map, they can certainly be a good idea. Site maps provide a dual purpose: They provide search engine spiders easy access to all of your site pages and they provide site visitors easy access to all of your site pages. The difference is that search engines and visitors access your site map differently and therefore there are different methods that need to be applied to creating site map(s) that are friendly for both engines and search spiders. Small sites typically don't need a site map so long as all pages are linked in the main navigation. Once you get into main and sub-navigation menu's then site maps are helpful in allowing search engines and visitors to quickly find anything they are looking for within just a couple of clicks. A single site map can be used for both purposes or multiple site maps can be created. Here we'll address creating site maps for spiders and humans separately. Site Map For Spiders .xml file An .xml document should be added to your site's root directory containing links to all site pages. This .xml file should then be referenced should be compiled and placed into a proper .xml document which should be uploaded into the root directory. Robots.txt file With your .xml site map file in place you must then make it accessible to search spiders. Reference the site map in your robots.txt file by adding a line for sitemap: URL (example: sitemap: http://www.polepositionmarketing.com/sitemap.xml) Keep current Be sure that your .xml file is updated and uploaded frequently, or at least as often as pages are added or removed from your site. Large sites should implement an automated site map update monthly or even weekly or daily. Site Map For Visitors Navigation links A site map designed for human visitors is just like any other website page. Link to the site map page should be included in the primary navigation or the site's global footer. Visitors should be able to find this link without too much searching. Additional page links Site map should also be linked from various pages within the site such as Help pages and your custom 404-redirect page. This helps point visitors to the site map as a quick and easy means to find what they need. Overview It's helpful to provide a short overview paragraph at the top of your site map page. This can be a nice introduction should someone land on this page directly from a search engine or elsewhere. Heading and layout The layout of the site map should present a clear visual hierarchal structure or your website. Both headings and sub-headings should be used above properly grouped links. Text links & descriptions Site map should primarily use textual links and page should not be cluttered with images or other distractions. It is also a good idea to provide an additional short description (provided there is room) for each link that allows the visitor to better understand where each link will take them. Keep current Be sure that your site map is updated and uploaded frequently, or at least as often as pages are added or removed from your site. As I said above, not every site needs a site map. But those that do should be sure that the site map(s) they create are actually benefiting them. And the best way to do that is to make sure your site maps provide maximum usability for visitors and search engine spiders.
Web Development and the Big Time Out
One of the great debilitators in online business is simply the perceived (or real) lack of time. Business owners are used to moving forward. An online web presence can make them feel tied to an office chair learning skills they aren't sure they want to know. It's not uncommon for those who deal in full time web design to have individuals contact them for a site design, but have absolutely no idea what they want. Furthermore when the designer questions them the response might be, "I don't know, just make it look nice." Let's not forget the core values or mission of the business. Many business owners have no idea how to answer those kinds of questions. They may stare blankly for a moment or two and there's no more time for further deep thought so they go back to action - without answers. In many cases it is possible to answer some of the questions needed, but it may require taking time away from a familiar setting. It may also require more time than you think you want to give. If you can get to a place of concentrated contemplation you are likely to find yourself stripping ideas to their core to find out what your business is trying to accomplish and what your ultimate goals might be. As with almost any project you can turn frustration around if you will just take the time to come to terms with your vision. Sometimes we spend so much time 'doing' we never stop to ask the question, "Why?" This process can be a bit like taking a bus that drives around the park. You keep looking at the flowers and the park bench and long to sit in the quiet shade of a tree and just absorb the calming atmosphere. You know they will have a positive effect on you, but for some reason you just can't seem to find the energy to get off the bus. It seems to me there are some sites that are misguided or rarely guided that could benefit from the process of self-evaluation. These sites may look nice, but there is a sense of disconnection that may not be easy to identify, but it's fairly obvious to visitors. Creative energy is at a minimum while business owners simply tackle what seem to be the most urgent details. As more people gravitate to online business there needs to be a shift in the thinking of how one goes about doing business online. In many ways it can't be approached in the same way a traditional business is developed, yet that is typically the way many new web commerce ventures choose to tackle the subject. You may discover your business will be more successful if you take some time for rigorous reflection. The time set aside can be a bit like an architect that takes the time to develop plans for a new building. You wouldn't expect the architect to simply tell a construction crew to, "Go out there and build - something." Work at 'building' your online business in a comprehensive way. Your effort can develop a firm foundation for long-term success.
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