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How To Lay The Foundation For A Good Website

So you are passionate about a particular subject and you want to take your passion online. At this point you may not know where to start and this is where I hope I can help you. After all you deserve to share your passion with others and they will benefit from it also.

The key to building any website is to build it with your visitor in mind. What can you truly do for them that will add value to their experience when visiting your site? Let's take for example that you enjoy building model planes. The first place you are going to visit is the online forums.

The reason I choose forums is because this is where conversations take place relative to any given topic. This will give you a measure of interest. The first step is to see how up to date the forum is and secondly how many posts it receives per day. Additionally how many people respond to those posts on any given day?

Obviously the more the better, the more interest the better for you. The next thing you are going to look for is, what are the questions being asked and can you engage in the conversation and offer solutions. If this is the case your next task is to look for keywords. What keywords do people use to seek out solutions for their needs?

The next thing to do is look for a keyword tool. I am going to use Google's keyword tool for this example. Keyword tools by the way are not by any standard of the imagination an exact science. They give you a rough guide as to how many times a given keyword is searched. So do not think that the numbers you get are exact.

Your task right now is to develop a list of keywords.

Once you have this list you are now going to look at the level of competition. Starting out we do not want too much competition but remember competition is good as it means there is money to be made in that market.

We at this point are just looking for cheaper ways to enter the market. To do this enter your keyword into the search box in quotes. Then check how many websites are coming up for that keyword. If it is in the millions that is not good if it is in the thousands then that is great.

You will now be refining your list based on competition. Once the list is completely refined you will now have the general structure of your site. These keywords will make up individual web pages.

To conclude this is how to lay the foundation then once you have these keywords you will be ready to structure each of the pages on your site using each individual keyword with content relative to that. To learn how to put all this together select any of the links provided.

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Web Site Monetization - Turn Your Web Site into a Money Maker

Whether you're a blogger or just have a personal web site, you need to know something very important: With just a little bit of effort you can be making money from your web presence. It always amazes me the number of blogs I see that aren't taking advantage of some simple tactics to bring their owner some additional cash. I'm not saying you'll make thousands of dollars a month (although some people do), but even making $10-$20 a month can be a rewarding feeling. This article will introduce you to two of the most common ways of generating additional income from your web site: Pay Per Click (PPC) and Web Affiliates.

Pay Per Click (PPC)

The idea behind PPC is that your site will display ads or links for other web sites. If a visitor to your site clicks on one of the links you will get paid. There are many different PPC options out there, but by far the most common one is Google Adsense. The best part about PPC is that signing up to be a "publishers" (i.e,. one that publishes the ads on a site) is FREE! That's right, you can sign up for a Google Adsense account in just a few minutes and it costs you nothing. Once you sign up you can quickly use the online tools to generate some script code that you add to your web page(s). That's it. Then when a visitor comes to your site they will see context-relevant ads and links being displayed. If one of them catches their interest and they click on it you make money. The amount of money you make per click can vary greatly depending on the content of your site and the link clicked. I've gotten has little as a penny for a click and as much as $3.76 for a click! The great part about PPC is that you really only have a little initial setup time and then you just sit back and wait for the clicks to generate you money.

If you are a blogger and use Wordpress there are several plug-ins available that will allow you to display Google Adsense ads on your blog.

Web Affiliates

The other money generation option I want to present is web affiliates. The world of web affiliates is huge. It seems that almost every business on the Internet offers an affiliate program. An affiliate program is when the business allows other people to market their products or services. If you send them a customer that buys something then the business will pay you a portion of the money or a fixed fee. Just like with PPC, the great part about affiliate programs is that there is no cost to you.

When it comes to web affiliate programs you have two basic paths you can take. You can search out companies that seem to fit with the theme of your site and see if they offer an affiliate program, or you can sign up for an account (for no cost) with a large affiliate marketing company like Commission Junction, Clickbank, Share-a-Sale, and so on. There are certainly some difference between the affiliate companies I listed, but the common feature is that they have already found a bunch of companies with affiliate programs and they provide an easy way to search for what you want.

Once you've found a few companies of interest and established an affiliate relationship with them, you can get links and banners from them. You take the links and/or banners and add them to your web site. If a visitor to your site clicks on one of the links or banners and ultimately purchases something from the company, the company will pay you. This is different than PPC, which pays you just when the person clicks the link. The upside of affiliates is that when you do make money it can be quite a bit more. I have some affiliate relationships that pay over $30 for each new customer that comes from my site. Not bad for just displaying a link or banner!

Conclusion

I hope you found this information helpful and understand enough to get started making some extra money. It really isn't that difficult and you might as well try to make a few dollars from something you're already doing.

Brad Salmon has over 18 years of experience designing and developing technology solutions. He continues to have a passion for technology and spends his spare time learning new technologies and how to apply them to add real value. His company - Flintvalley, LLC - is focused on web site development and sharing the lessons learned with individuals and small businesses.

Brad Salmon - EzineArticles Expert Author

 


Web Development and Automated Dating

Your business can benefit from an online presence because of the flexible nature of online presentation.

It is possible to establish a cut off date for the sale of certain products and then use the same date to establish a new line. This can be accomplished through an automated dating system in web builder technology. You can even assign a certain product to show up in the clearance section of your site months ahead of time if you wish.

In a brick and mortar business environment there is a lot of work that has to be done whenever there is a change in sales promotions or when items need to be repriced and segregated for clearance sales. Staff members are required to stay late or come in early to make sure the new prices and displays are ready for the consumer.

In the world of online business you can create all the changes you want whenever it is most convenient. Because content information is tied to a dating system the web builder software will recognize those changes down to the minute.

If you've promised your customers a special sale beginning at a specific time it is possible to manage this change hands-free. When the time comes for the sale to begin the new information is assigned to the location you predetermined for it and customers gain immediate access to the sale prices.

Imagine the day after Thanksgiving, but without the hassle of actually having to show up for work on time. Many businesses enjoy the flexibility of making changes to their business site well in advance of the date the changes are to be put in place.

This idea may stand in stark contrast to the way you run your website. In many cases the only changes that can be made are alterations directed by the web designer. Often a web designer lacks the ability to make immediate and/or timely changes to your website. Businesses that use a web designer often need to make multiple requests for work to be completed on their site.

The growth of self-directed site design is due in large part to the need businesses have of being able to make immediate changes to their site if necessary. Due to the immediacy of the web it has also become important for businesses to learn to manage those changes quickly.

In a feat that might rival The North Pole and its inhabitants, webs builder technology seems to operate on a magical plane where things systematically change without the need for direct human intervention.

If you're a website owner have you ever had trouble managing even the simplest changes when you need changes made? It can be frustrating to know that the alterations of your website are contingent on the ability for someone else to view your needs as a priority. If your web designer doesn't view you as an immediate concern then you simply have to wait until they are good and ready to help.

Orchestrate your own business symphony by making sure every instrument comes in on time.

Use the Website Builder with HighPowerSites.com or the Easy Website Builder at BuildAGreatSite.com. Make Money and Sell Ebooks at BooksWealth.com.

 


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