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Web Analytics

I've done quite a bit of research into web analytics lately, and I have found a couple of things. Google analytics Is a great tool, but it cannot be the only tool an organization relies on. Because it is a purely JavaScript based, it is unable to catch browsers that do not have JavaScript enabled, this includes the search engine robots, some hand held devices, as well as a percent of users that manually turn this off. That being said we need a tool to parse the log files from the server and to give us information about these users, as well as providing us with "on demand" stats where as Google's stats are next day. The server logs also contain a wealth of other information that we are collecting automatically, so we might as well take advantage of it.

I have come to the conclusion that we need to use Google Analytics but we also need a tool that reads the server logs. There are quite a variety of tools that would fill this need. Google recently purchased Urchin who's web analysis product runs Google analytics, costs about $3k and will work with the Google Mini, Urchin also gives the ability to read logs from server software other than IIS (like apache, the software used for open source applications) .

Urchin will be releasing another version shortly, and this will be the first release since the Google buyout. Another option is WebTrends Analytics it costs about $4k. It Like Urchin will read both IIS and Apache logs, and has a web interface for users. The last product is NetTracker, it runs about $4k for the software, and another grand for support. it was recently bought out by Unica. The administration of netTracker is not the smoothest, and the support seems to have declined on quality since the buy out.

 


How Good Is Your Website Building Company?

Hello

I am a person who decided 3 years ago that I wanted to create or build my own websites.

The company I use to assist me not only has ALL the tools and All the advice and ALL the assistance and can prove ALL that it says and is SO cheap to purchase, just today it surprised me AGAIN.

It appears that they had a little setback with one of the tools they provide. This tool is a major tool for all of us who are building websites.

Did they deny the problem? No.
Did they try to pass the blame onto someone else? No.
Did they try to hide from a lot of angry customers? Again, no.

Here is what they did.
They sent an email out to everyone, yes that's right everyone telling us that there was a problem AND APOLOGIZING PROFUSELY!

In addition they compensated us for the inconvenience by adding credits to the tool that was affected.

They kept in contact with us all through a forum which was very easy to locate and use.

They received many, many words of encouragement from a lot of website builders basically saying - thanks for the extra credits and no problem with the glitch.

Then the company advised after many testings that the problems were all fixed and we were good to go.

NOW IS THIS THE TYPE OF SERVICE YOUR COMPANY PROVIDES?

I'm reasonably confident that a lot of people are paying a lot of money for a product which does NOT do all that this particular company does. Question is why do so many people stay with that type of website building company?

If you would like to compare your current website building company head to http://www.Airplane-and-Aircraft.com and head down to the "Holding Pattern" on the homepage. You will find a link there to what I am 95% confident is the best website building company around. As I said before they just continue to prove it over and over again. Even the price for all the tools, service and assistance is amazingly cheap.

All the best.
Geoff

I have heard many times that many website building companies charge up to thousands of dollars to assist people build a website. Some will only charge you a nominal fee (initially) and then charge you more and more for the extras needed.

Not the company that I build with. They're amazing AND I CAN PROVE IT.

 


E-Commerce Web Hosting Best Templates

Web design for a competitive business isn't easy, especially when you add e-commerce (the buzzword for buying and selling online) to the mix. Thankfully, many service providers have basic web hosting templates available to their customers at little to no cost depending on your package. More complex templates can be quite expensive. Companies that provide hosting with templates make setting up and maintaining an e-commerce website possible for people without the expertise to do it themselves and without the money to hire a professional to design their site from the ground up.

When purchased separately from your web hosting package, a template can run anywhere from $20 for a basic, simple web template and well into the hundreds of dollars for a more complex, custom design. For the majority of small business owners, basic templates designed for businesses are usually a safe bet.

An e-commerce template may include basic pages, search and navigation tools such as a virtual shopping cart, but it will be up to you to find your own online payment processing - most often through a third party provider such as PayPal. A web search for "online payment processing" will provide you with several options.

As an alternative, you might want to consider a turnkey solution such as eBay Stores or Yahoo! The designs of sites like these make e-commerce solutions for small business accessible to everyone. Be sure to read the find print about transaction fees and other costs before you decide.

Questions to Ask about Functionality

1. Does the shopping cart accept debit cards and online checks?
2. Is there a limit to the number of products, services or categories you can set up?
3. Does the site offer automatic notification of orders and transactions?

Questions to Ask about Cost

1. What are the basic monthly fees?
2. Are fees charged on a per transaction basis?
3. Is there a setup fee? If so, what is it?
4. How are taxes handled?

Talk to other business owners about their choices and do your homework. The right solution is out there for you, you just have to be willing to do what it takes to find it!

 


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