Any of us who are interested in making money online are bombarded daily with information relative to achieving this objective. Along with this it seems that everyday there is a new technique and if you do not apply it you could be leaving thousands of dollars on the table.

Many of these opportunities involve creating your own website. This way you can earn revenue using multiple techniques. And of course on the business opportunity sales pages they often say that this can be done within weeks of implementing their strategies.

While in some cases this may be true it is often more the exception rather than the rule. I do not want to burst anyone's bubble. I have been marketing online for almost four years and honestly it takes grit and determination to build a successful business on the internet.

The truth is it can be done but many factors have to be brought into consideration before you begin. The first being how many hours per day are you willing to spend to build your online business.

By the way do not be fooled into thinking that an online business does not have to be taken as seriously as an offline business. If you do not take it seriously then you will not achieve serious results.

The step to take is to outline on a piece of paper what your interests are. Then you will need to research the market online to see which way you can enter the market and make money.

In terms of building a website you need to gather all this information first. Once you find what you are looking for and have determined that you are going to build a site relative to that subject you can then look for a site builder that will help you achieve the results you desire to achieve.

The best site builders are the ones that have proven results. Secondly if you are not technically minded you want it to take care of all those details. Remember if you are busy building a site then you will not be marketing your website hence you will not be making money.

To conclude apply due diligence. Research your market thoroughly and you will achieve results.

Web development encompasses many stages i.e. Planning, Analysis, Web design, Implementation, Promotion and Innovation. Each of these stages requires use of different sets of tools and professionals with varied skill sets.

Planning and Analysis don't require as many software tools as the experience of the web master or project director. They need working knowledge with all aspects of server and database. Familiarity with Operating Systems and the Internet server applications are required. Experience with IP networks, programming languages and database development are also essential. The two most common Operating Systems used are Windows NT/2000 and Unix, although many also use Linux. Most commonly used Internet programming languages include PERL, CGI, ActiveX, ASP, and Java among others.

In the next stage of Web designing, tools such as HTML Meta tags, JavaScript, CGI, Macromedia Flash, Macromedia DreamWeaver and Adobe Photoshop are used. Web templates, graphic designs, photographs, texts, clippings, audio and video are also included, as per the requirements. Flash helps in animation that gives an identity to a website. Visual Basic is the most common language for scripting and SQL with other database engines are used for database management on the website. To create Search Engine Optimized content, tools such as Overture are used. Once the most popularly searched words in your industry are identified and short-listed, the content creators write content using these search words. This ensures that your website lists high in the search engines and directories.

In the Implementation stage, the website is implemented and tested on various browsers. Any functional errors, if found, are corrected. The Promotion and Innovation stages, help in marketing a website. Pay-Per-Click Search Engine Promotion, Loyalty Programs, Email Campaigns and Online Games are some tools used for website promotion. Tools such as site statistics software and reporting from site searches let you know what exactly your visitors are looking for. The content and marketing strategies are then adjusted accordingly. A website also needs to be maintained and continuously evaluated and updated with respect to content, presentation, layout and technical aspects.

Use of good web development tools ensures that your pages have good content, Meta tags, a high link popularity score, appropriate keywords and visual appeal. Although web development tools are essential, it also takes a seasoned team of programmers, graphic designers, content creators, consultants and marketing staff to work in tandem to create a technically sound, visually appealing and highly functional website. A well-planned site, apart from being high in functionality, is also easy to re-design or alter, at a later stage.

In fact easy web programming languages are already here right under our noses. Awareness of easy alternatives to popular but more complex systems based on Apache, Perl, PHP, and Ruby and their frameworks is minimal because of marketing forces.

Technology is supposed to make our lives easier but this promise has not been delivered to web developers especially. The page centered way that web applications are created forces programmers to tie many parts together with extra code that isn't needed in traditional (non-web) programming. The complexity of it all scares away the beginners and causes professional developers to be unproductive (and bald).

The popular web development culture advocates programming features like REST capability and stateless pages but these features actually complicate the development process. If you don't know what REST is, or what stateless pages are then you'll appreciate what I'm about to say: You shouldn't need to understand those ideas to create web applications. There are some programming systems which abandon these ideas, and in so doing they make web development simpler and even enjoyable. They also do receive a certain degree of disdain by the "establishment", but for those willing to think outside the box the benefits can be substantial for some kinds of web projects. This article will discuss some of these systems in short.

Seaside, http://www.seaside.st- The Seaside web development framework (also known as the Heretic web framework) is a system which provides almost a complete stack (provide your own database). It includes an HTTP server, automatic application sessions, transparent state management, live development and debugging, Ajax libraries and more.

Seaside developers code in the venerable Smalltalk language to build their applications. With a combination of an easy to use component-style page generation metaphor, support for cascading style sheets, and the powerful expressiveness of Smalltalk the Seaside developer enjoys tremendous productivity.

Seaside is an open source project with a liberal license and is available for both free and commercial Smalltalk platforms.

Run BASIC, http://www.runbasic.com- Run BASIC is a zero configuration web application server that features an extremely easy web development metaphor, suitable for the beginner. In one easy install it provides an HTTP server, automatic application sessions, transparent state management, tightly integrated BASIC programming language, inline CSS capability, graphics library, an XML parser and SQLite database support. Even with all the included functionality, the programmer is not confronted with a lot of complexity because of Run BASIC's built-in easy to use commands.

Run BASIC brings to the web the easy programming that BASIC has historically been known for. It is suitable for personal projects, educational situations, small business apps and more. There is an interactive version of the system hosted at the Run BASIC website so that anyone can try their hand at writing code. Cost: $59.95

Sun Labs Lively Kernel Project, http://research.sun.com/projects/lively- The Lively Kernel project is a web programming system developed at Sun by the inventor of the Smalltalk programming language. It is very cutting edge and very novel. It turns your web browser into a Javascript development environment and it includes a scalable vector graphics based windowing library. While this system may not be appropriate for some commercial websites, it is suitable for online games and educational curricula. Lively Kernel provides a kind of personal laboratory for building very dynamic applications that work in a browser.

Lively Kernel is supported in Safari and Firefox 2 and 3, but Safari is the recommended platform as of the writing of this article. It is licensed under the GPL2.