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| MEMBERS: | How to Have Your New Virtual Assistant Website Built the Cheap Way
Normally, if you want a professionally designed, custom-built website for your new virtual assistant business, you should be prepared to spend at least a few hundred dollars. But, all that can change if you know where to find the best deals and the best designs for the lowest price. First, it costs more to have a brick-and-mortar company design a website for you. Have you seen those newspaper ads that offer a 5-page website for $500? These are probably companies with physical locations. They have to charge more simply to pay for their overhead: office rent, designers' wages, advertising costs and so on. Therefore, it would be wise to use a virtual assistant (VA) instead! As you already know, VAs often work from home so they do not have high operating costs like a big company does. On the other hand, a VA will be able to design images with quality similar to (or better than!) those of designers from big companies. However, choose your VA with care. The best way to find the right VA for your project would be to go to visit the website of a VA association. There you can post your RFP (request for proposal) and have hundreds of talented VAs bid on your project, so you will get the best deal. You will also be able to choose your designer based on her experience, past transactions and client testimonials, so your value for money is secured. Another route you can take is to purchase the Virtual Business Startup System, created by Tawnya Sutherland. It comes with several beautiful, easy to use templates, perfectly suited for a new VA. The templates are easy to edit wth the help of WYSIWYG (what you see is what you get) programs such as Microsoft Frontpage, Macromedia Dreamweaver and so on.
7 Power Tips to Jump Start a Stalled Web Site
You put up a website to attract clients for your professional service business. Maybe you even put up a sales letter - a solo web page designed to promote an information product, tangible product, or seminar. And so far...nothing! No takers. No sign-ups for your ezine. What's going on? (1) Get solid evidence that people want your product -- and will buy it online. Even on eBay and craigslist, some products go unsold. Some markets don't buy online, download ebooks or listen to mp3 files: they shop in brick and mortar stores, buy books at Borders and listen to CDs. (2) Make sure you have targeted traffic coming to your site. If you have no traffic...well, there's your answer. But not all traffic is equally valuable. Your keywords, positioning or referral site may be attracting visitors who are outside your target market. (3) Encourage each visitor to begin building a relationship with you. Often visitors won't buy on a first visit. So you need to invite them to sign up for an ezine, an ecourse, or even a downloadable manual. Some people read my ezine for over a year before they buy from me. (4) Showcase unique, meaningful benefits for your target market. Many professionals focus on how they deliver the service instead of how clients feel about their new lives. And you need to tell readers why you're unique - why nobody else can make the same offer. (5) Make it easy for your visitors to say yes. Believe it or not, when visiting other people's sites, I often have to hunt around for an order form when I'm eager, even desperate, to get my hands on a product. Ask visitors to buy...and consider adding some bright red arrows to point them in the right direction. (6) Create a sense of urgency. Ideally, your product or service reaches readers by connecting to their pain and their toughest challenges. But you also need to suggest reasons for buying today - not next week, not later. (7) Test...and test some more. For example: Test 2 or 3 versions of your headline. Sometimes a news-oriented headline actually works better than a sales-oriented headline or vice versa. Test backgrounds. I once tripled sign-ups to my ezine by changing the background color. Test the small stuff. Once I compared two google adwords ads. I changed the spelling of one word in the headline - from midlife to mid-life. The hyphenated version attracted 40% more clickthroughs. Go figure. Bottom Line: Even when experts create your marketing message, you need to keep evaluating the effectiveness of your marketing materials, especially your website. The Internet gurus share one passion: testing and revising. They're constantly enhancing their sites and their messages. And the rest of us need to do the same.
Learn How To Design and Build Websites With Dreamweaver
If you are considering building your own website and do not know anything about building or designing websites the fast way to learn is getting involved with a tutorial of some kind. Learn from somebody that already knows how things are done and just follow their examples as you start building your website. There are two way to go, you can find a e-book Dreamweaver course or a Video course where Dreamweaver is explained. Both ways will work it all up to you to find the best way that will help you get started the fastest, I have included a few mistakes that you want to avoid when building your first website with dreamweaver. 1) Splash pages Splash pages are the first pages you see when you arrive at a website, normally with a big image or something like this. These pages does not make much sense when building your site as you always have to keep in mind how does navigation works for my visitors and how does search engines like Google see my page. So if you can avoid it do not make a splash page as your index.htm page. 2) Banner advertisements If you want to make money with your website, then AdSense will make the most sense for your users, banner ads takes up a lot of space and history tells us that people do no click on them. So don't waist your space on banner ads. 3) Clear navigation Navigation on your website is very important for your customers but even more important for your search engine ranking. By making easy 1-click navigation is a must on all pages. If your customers do not know how to navigate your site people will not see what you want them to see. So forget flash and drop down menus 4) Clear indication of where the user is When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don't confuse your visitors because confusion means "abandon ship"! 5) Avoid using audio on your site People will leave your site if they get loud audio from your site and they have to jump to turn down their speakers so avoid audio on your site. So use the Dreamweaver tutorial to learn website building and saves alot of money by doing it yourself. Even if you don't know HTML or anything about building your own website you can learn it really fast by using an online tutorial.
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